CONCEPT

QIQI is salon-grade hair control and care products that harness ground-breaking science, ingredients and proprietary manufacturing processes to deliver exceptional lasting performance. Although QIQI first launched in 2020, in 2023 assumed its true brand identity with a focus on the balance between the avant garde and pure science. I was brought onto the QIQI team as a contractor to execute out their new look in all educational and marketing materials including product catalogs, presentations and digital assets.